My background combines customer-facing web development with the systems that support lead capture, quoting, sales follow-up, and day-to-day operations. The roles below reflect work demonstrated across production websites, interactive tools, technical audits, and business automation.
Primary role alignment
These roles most closely match the scope of my production work.
Front-End Developer / Frontend Engineer
I build responsive, production-ready interfaces with Astro, React, and TypeScript. My work includes reusable components, API integration, accessibility remediation, performance improvements, and interactive customer tools.
Selected evidence: NorCal Carports Quote Engine, Carefree Stone Quote Wizard, the Sunvior site audit, semantic HTML, and Core Web Vitals improvements.
Web Developer
I have delivered and maintained more than 45 websites and business systems across 12 industries. The work spans customer-facing pages, content structure, forms, technical SEO, hosting, maintenance, and lead-generation workflows.
Selected evidence: More than $2 million in direct sales generated from website leads, long-term production support, and cross-industry consulting work.
Web Application Developer
My portfolio extends beyond informational websites into pricing engines, product configuration, multi-step intake, validation, file handling, database records, and operational workflows.
Selected evidence: A real-time steel-building configurator, personalized quote paths, PDF quote generation, D1 and R2 lead handling, and third-party API integrations.
Marketing Web Developer / Growth Web Developer
I connect web development decisions to buyer questions, qualification, pricing, conversion paths, technical SEO, and the handoff from an inquiry to the sales process.
Selected evidence: Lead-generation systems, consultative sales experience, local SEO, product-page development, conversion-focused content, and measurable revenue outcomes.
Automation Developer
I build workflows that connect forms, databases, spreadsheets, email services, CRMs, notifications, and human review. These systems reduce response time, repetitive administration, and the risk of missed inquiries.
Selected evidence: Systems supporting more than 15,000 customer records, lead response reduced from approximately 18 hours to under two minutes, and roughly 12 hours of weekly manual work eliminated.
Integration Developer / API Integration Specialist
I connect customer-facing applications to the services that move and validate business data. My experience includes REST APIs, webhooks, CRM mapping, email APIs, payments, durable lead records, and failure-aware notification workflows.
Selected evidence: Cloudflare Workers and Pages Functions, server-side validation, D1, R2, CRM and email integrations, and production order-pipeline remediation.
Marketing Automation Specialist / Marketing Automation Engineer
I combine technical implementation with an understanding of lead qualification and sales operations. The work includes lead capture, routing, notifications, CRM data movement, email workflows, and measurement.
Selected evidence: CRM integrations, email automation, Google Sheets workflows, sales-process experience, a business degree, a marketing certificate, and documented response-time improvements.
Technical SEO Specialist
I improve the technical foundation that helps search engines and customers understand a website. My experience includes metadata, schema, redirects, crawl paths, local search, accessibility, semantic structure, and Core Web Vitals.
Selected evidence: The Sunvior audit, structured content systems, JSON-LD, local-business SEO, performance work, and search-friendly service and location architecture.
Additional role alignment
These roles overlap with significant parts of my experience and are especially relevant when a team needs broad ownership across web, systems, and customer workflows.
Full-Stack Web Developer — Frontend / Serverless
Frontend applications supported by APIs, validation, serverless functions, managed data services, and production deployment.
Technical Implementation Specialist / Implementation Engineer
Customer workflow configuration, data mapping, API connections, launch troubleshooting, technical documentation, and communication with nontechnical stakeholders.
Solutions Engineer / Web Solutions Consultant
Technical discovery, solution design, scoping, implementation guidance, client communication, and consultative sales support.
Business Systems Analyst / Applications Analyst
Workflow analysis, requirements gathering, identification of manual failure points, tool selection, and improvement of connected business systems.
Product Engineer — Web Tools
End-to-end ownership of customer-facing tools, including product decisions, interface development, pricing logic, validation, and operational handoffs.
Revenue Operations Systems Specialist / CRM Systems Specialist
Lead lifecycle management, CRM data quality, routing, notifications, sales handoffs, and workflow automation.
E-commerce Developer / Headless Commerce Developer
Product pages, customer-facing commerce, Shopify integrations, pricing logic, checkout flow, and order-pipeline reliability.
Web Performance / Accessibility Specialist
Focused audits and remediation for Core Web Vitals, semantic HTML, keyboard behavior, reduced motion, screen-reader announcements, and design-system consistency.
Professional range
- Customer-facing engineering: Fast, accessible websites and interactive tools that make complex services easier to understand and purchase.
- Lead and revenue systems: Pricing, qualification, intake, CRM, email, and follow-up workflows that support sales teams.
- Integration and automation: APIs, webhooks, serverless functions, validation, data mapping, and operational notifications.
- Cross-functional delivery: Technical discovery, client communication, scoping, implementation, documentation, and ongoing production support.
Related role titles
Employers may use different titles for overlapping responsibilities. Related titles include React Developer, TypeScript Developer, UI Developer, Website Developer, Web Tools Developer, Growth Engineer, Marketing Engineer, Workflow Automation Developer, Systems Integration Developer, MarTech Specialist, Technical Marketing Specialist, Client Solutions Engineer, Web Implementation Consultant, Headless WordPress Developer, and Shopify Front-End Developer.
Occupational context
These role families align with established U.S. occupational categories. O*NET Web Developers covers websites, web applications, interactive interfaces, performance, infrastructure, and integrations. O*NET Computer Systems Analysts covers workflow analysis, systems improvement, and integration. O*NET Search Marketing Strategists covers search visibility, user intent, measurement, and optimization. The Bureau of Labor Statistics groups web developers and digital interface designers within the same occupational family.